My Favorite Business Resources

Updated weekly with fresh finds, helpful links,

and what I’m actually using behind the scenes.

 💻 Software & Platforms I Use

(Tools that power my website, email, SEO, and analytics)

Kit (Formerly Convertkit):  Is changing how I run my business. Building automated workflows, and driving revenue, all on one platform designed for creators (like you) who mean business. You can try Kit for free with my affiliate Link:  Try Kit Free

Divi Builder By Elegant Themes:  When I decided to build a beautiful, conversion focused website without hiring a designer, I knew I needed something powerful and easy to use. That’s when I found Divi, and I’ve been using it ever since.  It’s a drag-and-drop website builder that lets me design every part of my site exactly how I want it, without touching code. I love how flexible it is. Whether I’m building a sales page, a blog layout, or a hidden landing page, Divi makes it simple and fast.

Canva:  is hands-down one of the tools I use the most, almost every day. From blog graphics and Pinterest pins to printables, course materials, and social media posts, Canva makes it easy for me to create beautiful, professional-looking designs without needing any graphic design background.  If you’re building a blog, course, or online business, you’re going to fall in love with this tool.

RankMath:  When I started building my conversion-focused website, I knew SEO had to be part of the plan, but I didn’t want it to feel overwhelming. That’s where RankMath came in.  It’s a free SEO plugin for WordPress that helps me optimize every blog post with simple, step-by-step tips. I can see what needs improvement, track keywords, and get my content ready to show up in search, all without feeling overwhelmed.  If you’re new to blogging or just want SEO to feel easier, RankMath is an amazing place to start.

PrettyLinks:  As I started setting up my website, I quickly realized I needed a better way to manage all my affiliate links, and PrettyLinks was the answer.  It lets me create short, branded, easy-to-remember links (like mywebsite.com/keysearch) instead of long, messy URLs. I also love that I can update links later without having to dig through all my blog posts, huge time-saver!  If you're planning to use affiliate links or just want your site to look more polished, Pretty Links is a must-have.

Thinkific: I use Thinkific to host my digital courses because it’s easy to set up, looks professional, and doesn’t require any tech skills to get started. I love that I can customize the look, add videos, downloads, and even automate parts of my sales process — all in one place. If you’re thinking of creating a course or digital product, this platform makes the whole process feel doable (and even fun!).

Hostgator: When I was starting out, I wanted hosting that was affordable, dependable, and didn’t overwhelm me with tech stuff and HostGator checked all the boxes. It’s simple to set up, works great with WordPress, and their customer support has saved me more than once! If you're building your first blog or website, this is a solid place to start.

Metricool: It shows me how my blog, Pinterest, Instagram, Facebook, and even my website are performing, all in one simple, easy-to-read place. I can schedule posts, track traffic, and get real insights that actually help me grow (not just pretty charts).

KeySearch:  If you're new to blogging or just want a super easy way to find the right keywords without feeling overwhelmed, KeySearch is the tool I recommend. It’s beginner-friendly, affordable, and incredibly powerful for growing blog traffic.